Recently, I stood on moving pieces of reflective metal and had my perception of the world challenged. No, no pills, or other shenanigans were involved, I was standing on a piece of art known as Soil, one of many exhibits at The Creators Project, a superb travelling festival run in partnership with Intel and Vice. [...]
100-foot tall marshmallow men, gilled monsters from the Amazon, mogwai, and strong-jawed pulp heroes – just a few of my counterparts when I see a midnight movie at Landmark Sunshine Cinema. Built in 1898, it was formerly the Houston Hippodrome motion picture theatre and a Yiddish vaudeville house. Now restored with stadium seating, showing modern [...]
Marketers spend billions of dollars every year to create unforgettable moments that make indelible impressions in consumer’s minds. Create enough of those prime impressions and your brand becomes top of mind. Marketing Nirvana is the day your brand becomes a verb. It’s a copyright lawyer’s nightmare but to a marketer it’s a job well done. [...]
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